Showing posts with label putting the thrill back in blog. Show all posts
Showing posts with label putting the thrill back in blog. Show all posts

Saturday, January 12, 2008

Micro Testimonials

Last year, our team at CC dot com invigorated the world with the notion of micro-posts. Those little blurbs at the top of the page. They ranged from birthday greetings to daily status reports to various and sundry tag lines.

However, especially with a new look for 2008, both fans and critics alike have been writing to our HQ, asking for new invention. New ideas. A sense of direction in an uncertain world.

Step 1: Micro Testimonials. This sub-genre of micro-post will endorse products that I enjoy. At CC dot com, we don't have time for full reviews, plus they are superfluous: if we say something is good, it is good. Just go buy it. Today's micro-testimonial is for Columbia winter apparel. I have a ski-jacket (with removable liner and a zillion pockets) by Columbia. I've had it for years and it is possibly the best jacket I have ever owned.

CC fans are keen, and we can already hear a chorus of "what if we miss a micro-testimonial? They change so quickly".

The Chosen Few know the answer: make CC your homepage! No need to "check in" on a semi-regular basis: just bring up a browser, and bingo, there you go. All the CC news you need to move on with your day. And now: a hand micro-testimonial serving as your own "Consumer Reports Concierge".

Live. Laugh. Buy. With help from CC dot com.